Sharing Marketing Insights To Inspire, Educate & Innovate
3 Impactful Brand Activations And Why They’re So Effective
By Dana Baasiri In a world where consumers are bombarded with endless ads and marketing messages, brand activations are a …
Ryan Reynolds and Wrexham Football Club: What Just Happened?
By Dana Baasiri Last year, “Deadpool” star Ryan Reynolds and “It’s Always Sunny in Philadelphia” creator Rob McElhenney made headlines …
How To Measure The Impact of Public Relations
By Dana Baasiri Public Relations has long been one of the most important tools in a company’s marketing toolkit. It …
Marketing Playbook From Rihanna’s Super Bowl Strategy
By Dana Baasiri Rihanna’s 2023 Super Bowl Halftime Performance will go down in history as a masterclass in innovative marketing. …
Romance Your Customers With Travel Partnerships
By Dana Baasiri Love may be in the air as the most romantic time of the year is upon us, …
5 Big Travel Trends In 2023
The travel industry is an ever-changing landscape that has evolved tremendously over the years. We break down some of the big travel trends for 2023 and what they mean for travel and tourism brands.
Are Podcasts The Right Marketing Tool For You?
Podcasts are the fastest growing form of entertainment as digital audio content continues to rise in popularity, but are they right for your marketing strategy? Read along as we breakdown the latest in podcast marketing.
4 Destination Wedding Trends That Hotels Can Leverage Now
By Dana Baasiri It’s no surprise that weddings are in full bloom. With revenge weddings, postponed celebrations, and grandiose receptions as …
5 Travel Partnerships That Elevate Your Marketing Strategy
By Dana Baasiri When it comes to crafting a winning-marketing strategy, there’s no one-size fits all approach. However, incorporating some form …
What We’ve Learned In 12 Years Of Business
We’re celebrating 12 years of Alliance Connection being in business. Here’s what we’ve learned throughout our over decade-long journey. By Dana …
9 Reasons to Host a Social Media Summit at Your Hotel
By Dana Baasiri The evolution of influencer marketing has allowed marketers to step outside the box of traditional advertising campaigns. What …
Romantic Destinations For Every Traveler
Love is in the air, and we’re celebrating by swooning over some of our favorite romantic destinations for two. By …
Who We Are
Alliance Connection is a unique platform of industry-leading ideas and powerful, proficient, results-driven marketing opportunities. We connect lifestyle media, brand partners, and social influencers with the travel and tourism industry to reach and capture highly aligned audiences.