Success Story
"Salt, Lime & Tequilla" Ryan Griffin Radio Sweeps
At a Glance:
Big Machine Label Group and iHeart Radio partnered with Margaritaville Island Reserve Cap Cana for a nationally syndicated radio promotion tied to Ryan Griffin’s new single “Salt, Lime and Tequila”.
Two of iHeart Radio’s popular syndicated shows, The Crook & Chase Countdown and After MidNite with Granger Smith simultaneously ran a sweepstakes for a chance for listeners to win a getaway to Margaritaville Island Reserve Cap Cana.
RADIO/ DIGITAL
250 Radio Markets
Two US Nationally Syndicated iHeart Radio Shows
Fan Sweeps
2.1K Unique Entries
3 Million
Radio Impressions
2.1 Million
Social Impressions
