Success Stories

A steadfast commitment to delivering results that fuel your sales and marketing funnel by helping you break through and exponentially expand marketing reach and capture consumer attention.

  • All Success Stories
  • Brand Partnerships34
  • Public Relations12
  • Influencer Activations5
  • Events13
All Success Stories
  • All Success Stories
  • Brand Partnerships34
  • Public Relations12
  • Influencer Activations5
  • Events13

All-Star Summer Residency

Hard Rock Hotel & Casino Punta Cana guests were treated to six weeks of custom-produced shows with an all-star cast from American Idol, The Voice, and Dancing with the Stars. Featured as part of their all-inclusive stay, the lively entertainment drove additional bookings to the family resort.

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Sun, Slime & Social

Thirty Two influencers and content creators were invited to experience Nickelodeon Hotels & Resorts Punta Cana through playfully designed content opportunities that surprised, entertained and delighted our guests and their 44 million followers.

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Social Media On the Sand

Alliance Connection helped build upon an already successful social media summit to increase the awareness to the Beaches targeted demographic securing macro-influencers, speakers and media personalities as well as providing entertainment in partnership with our record label clients.

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Macaroni KID Summer Getaway

Alliance Connection placed the Macaroni Kid Boondoggle annual event where the top publishers from across the United States came together to celebrate their wins.

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TGI Friday’s Summer Pub Crawl

Alliance Connection partnered with TGI Fridays for a nationwide Summer Pub Crawl Promotion featuring Hard Rock Hotel Riviera Maya.

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Nickelodeon Hotels & Resorts and Entennman’s Little Bites

Entennman’s Little Bites features Nickelodeon Hotels and Resort Punta Cana in a summer customer appreciation giveaway to drive exposure through retail and POP displays.

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FabFitFun Seasonal Giveaways

Alliance Connection placed Nobu Hotels Los Cabos in the FabFitFun Spring box which included a premium full-page placement in 2.1 million boxes, a custom editorial article for their website and social media channels.

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The Kelly Clarkson Show

Uplifting daytime talk show featuring Emmy® Award winning host, Grammy® Award winning artist and America’s original idol, Kelly Clarkson surprises guests with beautiful destination vacations.

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Boots on the Beach

Memorial Day Celebration at Sandals Ochi Beach Resort with some of country’s hottest stars.

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Music Lab

Alliance Connection developed a branded concept and multi-layered curriculum that offered all-inclusive Hard Rock guests the unique experience of becoming a rock star.

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Paired Affair

Eden Roc Miami Beach guests were treated to an elevated experience with a summer music series that paired gourmet bites, cocktails, and unique artist collaborations, with a substantial increase in F&B sales for the hotel.

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Pachenga / Palmera

The vaudeville-inspired variety show was created specifically for UNICO 20 87 Riviera Maya as a one-of-a-kind guest experience.

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People Are Talking

See what our clients and partners have to say about working with us.

"The Loyalty Promotions team here at Regal has loved developing our partnership with Alliance Connection. The opportunity to plus up the Regal Crown Club experience for our loyalty members is our ultimate goal and the partners that Alliance Connection is able to bring us definitely do that! Being able to offer our membership base the chance to visit one of the many destinations Alliance Connection represents helps make Regal the best place to watch a movie!! We are looking forward to many more wonderful opportunities for 2023!"
Sarah OwensLoyalty Promotions Manager, Regal Cinemas
"It was a pleasure working with Alliance Connection on our “12 Days of Giveaways” holiday campaign. From beginning to end, your team was accessible, responsive and worked quickly to get the campaign up and running in a timely manner. We look forward to future partnerships like these!"
Brooke WintersNational Advertising Director, Girls Life Magazine
“I work with Alliance Connection to secure and fulfill promotional opportunities for the Nickelodeon Hotels & Resorts Punta Cana and Azul Hotels. Their team has been very collaborative and their responses are speedy and thorough. I always appreciate the additional ideas they offer to enhance and make the proposals even more robust.”
Erica NunezSr. Director Nickelodeon Recreation
“The Alliance Connection team is made up of visionaries who have helped Sandals Resorts produce rock-solid events. From conceptualizing programming, guiding us through the planning process, negotiating talent and media partnerships, managing vendors, to executing every event detail and logistics to ensuring our vision is met, Alliance Connection is by far one of the most meticulous companies I have ever had the privilege to work with.”
Debbie-Ann WhiteSenior Vice President of Events, Experiences & Promotions Unique Vacations (Sandals & Beaches Resorts)
“Sony Music Nashville's collaborations with Alliance Connection have produced exceptional experiences. Our teams work together to build destination events that our artists, staff and partners look forward to every year. We head to beautiful locations to capture content, celebrate our artists, and give back to the community while providing a unique and pleasant atmosphere for our partners in radio, print, and television.”
Allen Brown SVPMedia & Corporate Communications Sony Music Entertainment
“Alliance Connection is fantastic and fully integrated themselves into our brand, taking the tie to learn how we interact with fan worldwide. Together, we launched the first-ever KIDZ BOP Experience! Throughout this project, the team managed to find time to plan and direct our amazing 6-day kick-off event at the resort, which included a live concert and a roster of family activities.”
Sasha JunkPresident KIDZ BOP
“I have known Melissa for many years, first as a colleague and most recently as a marketing partner. Melissa is a strategic thinker with the ability to see the big picture, as well as possessing the tenacity to pursue the details and affect the outcome. Good business and true partnerships are based on "win-win" solutions, and because Alliance Connection truly understands that, they are able to consistently fit the pieces together and complete the marketing puzzle.”
Tony CortizasVP, Marketing Sol Melia Hotel & Resort
“Alliance Connection has been a valuable partner with Promotional Consideration and Wheel of Fortune. Working with their clients to get us the best prizing for the show and securing all the creative needed to do a promotion with our show. They have provided first class properties and cruises and work very closely with us to provide the best service to our winners to ensure a stress-free vacation.”
Vicki PezzuloTrade Out Producer Wheel of Fortune
“We continue to grow our business relationship with Alliance Connection as they provide new partnership opportunities with great brands. The team at Alliance is responsive and collaborative, and we look forward to additional productive years.”
Ed VittoriaVice President of Loyalty Simon Malls
"From producing events, marketing and securing talent Alliance Connection delivers a world class product."
Frank Maduro Vice President of Marketing Hard Rock Hotels All Inclusive Collection
“The Alliance Connection team is a great group of professional, hardworking, and collaborative partners. They are quick to respond and have helped create unique experiences for Life Time members through programming at our athletic resort destinations.”
Mim DvorsakLifeTime
“The Alliance Connection team is a very collaborative group of professionals that partner with us to provide experiential, engaging opportunities for our customers to travel to the world’s finest destinations. They are a talented, highly skilled resource that knows how to execute and year after year they make dreams come true for our guests!”
Denise DavisRegal Cinemas
"I have had the great opportunity of working with the Alliance Connection team for years. They are definitely the type of people you would want on your team. They are analytical in their approach to problem solving while focusing on the overall resolution. To be a leader you must be able to bring all sides together, motivate and above all recognize that success comes from many individuals working collaboratively, and this is what the AC team has been able to do exceptionally well. Alliance Connection is an asset to any company they do business with."
Armando "Mandy" ChomatPresident, Global Strategic Partnerships Karisma Hotels & Resorts
“Our experience in working with Alliance Connection has been outstanding. They take care of every detail and make the artists and the client feel like rock stars.”
Ada Le GrecaExecutive Director, Marketing & Communications, Fremantle Media (American Idol)
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