Success Story

Memorable Moments Signature Wedding Collection

At a Glance:

Looking to break into the weddings segment, Karisma Hotels & Resorts turned to us to bring to life a standout collection—from the design and procurement to the training and marketing strategy. The program not only positioned the brand as a destination weddings leader, but increased wedding sales by 23%.

Alliance Connection created the Memorable Moments Signature Wedding Collection™ for Karisma Hotels & Resorts. It is an all-encompassing project, including designing the collection, sourcing the product, coordinating the photo shoot, training staff, creating the website and all marketing collateral, securing partners for cross-promotions, overseeing the program’s launch, and more.

Wedding Programming

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