Our Experience

Armed with over 25+ years of sales and marketing experience, acquired during her executive tenure at Sandals Resorts and David’s Bridal, Melissa has grown Alliance Connection into a portfolio powerhouse of 600+ brands through dynamic 360° marketing approaches for our global travel and tourism clients.

Madison spearheads the nation’s leading promotional campaigns and produces exceptional results while working with world-class brands such as GMA, The Today Show, Ellen, Melia Hotels & Resorts, Universal Music Nashville, CMT, Hard Rock Hotels, Sony Music, and AMR Collection.

Bob has an extensive background in entertainment and influencer marketing, skills acquired throughout his 7-year career at Sony Music. His work can be seen in innovative campaigns with Lyft, American Airlines, Vevo, Target, Pepsi and The KIDZ BOP Experience at the all-inclusive Hard Rock Hotels.

With over a decade of experience in PR and Marketing, including leading partnerships and events for Sandals and Beaches Resorts, April spearheads strategic marketing programs including strategy, design, operations, and implementation of integrated brand partnerships such as HyperX, Wheel of Fortune, and iHeart Radio activations.

Carrie brings more than 20 years of hospitality experience to the Alliance Connection team. During her career, she has spearheaded promotional and sales initiatives for Omni Hotels & Resorts, GoGo Worldwide Vacations, and Royal Caribbean Cruises. Carrie’s fearless drive, tenacity, and thirst for mutual wins help her curate over 50+ promotional partnerships a year for resort clients.

Matt cultivates collaborative partnerships in the travel and tourism industry, driving sales, marketing, and promotional activities. As CMO at the Caribbean Hotel Association, Matt led sustainable business growth through alliances with JetBlue, Expedia, MasterCard, and Travelzoo. Today you will find Matt leading Alliance Connection’s new business development strategy and industry relations.

Dana empowers travel and hospitality brands to tell their story through powerful messaging and content strategy through her brand; I’m Just A Publicist. Working hand in hand with Alliance Connection, she leads content marketing and copywriting for the company’s robust travel portfolio…

Sophia joins our team with an impressive background in account management, agency experience, and proven success driving marketing strategies. As Account Manager, Strategy and Planning, she supports all client initiatives from strategic planning and optimization of integrated 360˚ marketing campaigns, to creative ideation for continued growth across our client portfolio.

Malaika is a PR rising star who is passionate about strategic storytelling. With an agency background, she has led integrated marketing and PR campaigns, in addition to dynamic brand partnerships for fashion and beauty brands. Malaika supports the development and execution of PR strategies for our clients, maximizing brand awareness in creative and tactful ways.