Alliance Connection is thrilled to announce the launch of the much-anticipated partnership with Sugarfina’s “Happily Ever After Bridal Sweepstakes”, featuring the amazing Secrets Moxché Playa del Carmen, starting today through September 3rd, 2023.
To celebrate Sugarfina’s 2023 Wedding Collection, the adult-focused luxury candy brand will host a multi-platform campaign, which will be supported with cross-promotional efforts by various like-minded partners, including Kleinfeld Bridal, The Clear Cut and Farmgirl Flowers. Throughout the month-long program, brands will position Secrets Moxché Playa del Carmen as the ultimate romantic destination for couples, as they give their combined audience the chance to win amazing prizes, including a 3-night Unlimited-Luxury® stay for two adults at Secrets Moxché Playa del Carmen.
The program – estimated to reach 6.5 million consumer impressions across channels – will allow for massive brand exposure for the resort throughout website inclusion, in-store signage, social media exposure, and emails.
