Sharing Marketing Insights To Inspire, Educate & Innovate

Wrexham Football Club Marketing Ryan Reynolds

Ryan Reynolds and Wrexham Football Club: What Just Happened?

By Dana Baasiri Last year, “Deadpool” star Ryan Reynolds and “It’s Always Sunny in Philadelphia” creator Rob McElhenney made headlines when they bought Wrexham Football ...
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travel public relations hospitality

How To Measure The Impact of Public Relations

By Dana Baasiri Public Relations has long been one of the most important tools in a company’s marketing toolkit. It helps to create awareness, boost ...
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Superbowl Rihanna Hallftime Show 2023 Marketing Lessons

Marketing Playbook From Rihanna’s Super Bowl Strategy

By Dana Baasiri Rihanna’s 2023 Super Bowl Halftime Performance will go down in history as a masterclass in innovative marketing. On Sunday, the grammy-winning artist ...
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Couple romantic honeymoon resorts travel

Romance Your Customers With Travel Partnerships

By Dana Baasiri Love may be in the air as the most romantic time of the year is upon us, but reaching couples and converting ...
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Travel Trends 2023

5 Big Travel Trends In 2023

The travel industry is an ever-changing landscape that has evolved tremendously over the years. We break down some of the big travel trends for 2023 ...
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Podcast Marketing

Are Podcasts The Right Marketing Tool For You?

Podcasts are the fastest growing form of entertainment as digital audio content continues to rise in popularity, but are they right for your marketing strategy? ...
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destination wedding trends

4 Destination Wedding Trends That Hotels Can Leverage Now

By Dana Baasiri  It’s no surprise that weddings are in full bloom. With revenge weddings, postponed celebrations, and grandiose receptions as a follow up to private ...
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5 Travel Partnerships That Elevate Your Marketing Strategy

By Dana Baasiri  When it comes to crafting a winning-marketing strategy, there’s no one-size fits all approach. However, incorporating some form of travel collaborations in your ...
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What We’ve Learned In 12 Years Of Business

We’re celebrating 12 years of Alliance Connection being in business. Here’s what we’ve learned throughout our over decade-long journey. By Dana Baasiri  Alliance Connection officially turns ...
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9 Reasons to Host a Social Media Summit at Your Hotel

By Dana Baasiri  The evolution of influencer marketing has allowed marketers to step outside the box of traditional advertising campaigns. What is now a multibillion dollar ...
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Romantic Destinations For Every Traveler

Love is in the air, and we’re celebrating by swooning over some of our favorite romantic destinations for two. By Dana Baasiri  Couples who travel ...
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Exclusive Hotel and Resort Experiences That Wow Your Most Valued Customers

Whether you’re looking to reach resort guests, vacation club members, high value casino customers or even media professionals, these limited edition programming and exclusive experiences ...
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Who We Are

Alliance Connection is a unique platform of industry-leading ideas and powerful, proficient, results-driven marketing opportunities. We connect lifestyle media, brand partners, and social influencers with the travel and tourism industry to reach and capture highly aligned audiences.

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